Here are some differences in how Coinstar communicated its recent price increase:
- Shifting of blame: Who better to blame than the pariah of the day -- banks? Coinstar said that "rising operating expenses, including new increases in debit card fees" was the main reason behind the rise in prices.
- Relatively minimal percentage increase: Coinstar increased prices by 20 percent, compared to the up to 60 percent increase that Netflix imposed. Coinstar also kept daily rental prices intact for Blu-ray Discs and video games.
- Smooth transition: From Oct. 31 to Nov. 30, the Redbox DVD rental price stays at $1.00. Additional rental days are $1.20.
Yeah, I don’t think the .20 is impacting anyone too much and according to the articles I read surveys show the same. I think people who use Redbox are very casual movie watchers anyway. I watch a lot of movies and I don’t think Redbox is a very good value because the selection is too limited and with my DISH Network employee Blockbuster Movie Pass I get every movie imaginable 28 days before Redbox.
ReplyDeleteOne interesting aspect of the Netflix debacle is that I have rediscovered the Blockbuster store locations. They do have a nice selection.
ReplyDeleteExcellent read, I just passed this onto a colleague who was doing a little research on that.
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